Design a productized offering.
You know which product candidate you want to pursue, but the design is stuck: the MVP boundary, the pricing model, the CLIN structure, and the target customer are all still open questions.
SAM.gov Active · UEI K4CVRY71WQZ8 · CAGE 260D0 · NAICS 541512 (opens in new tab)
What you get.
A product specification you can hand to a developer, a BD team, or an investor, with pricing, sample CLINs, and a 90-day go-to-market plan settled.
- A full-day working session, founder-led, with relevant subject-matter experts
- An MVP feature set, with what is in and what is out drawn explicitly
- A pricing model for the product
- Three sample CLINs ready to drop into a proposal
- A target customer profile
- A 90-day go-to-market roadmap with specific tasks
- A 20 to 25 page product specification document
Scope and boundary.
Fixed scope. Full-day session within 30 days, document within 10 business days.
What it does not include.
- Identifying or ranking product candidates, which is the Harvest Sprint
- Building the MVP or running market validation, which is the Build Pilot
- Implementation or staffing of the go-to-market plan
Who it fits.
- Firms with a product candidate already chosen, ideally from a completed Harvest
- Founders past the should-we question and stuck on the how-exactly question
- Teams that need a spec a developer or proposal writer can act on
An example.
A firm finished a Harvest and knows its product candidate, but every internal meeting on the MVP boundary ends in a different answer. The Workshop runs a full day with the founder and two delivery leads, settles what ships in version one and what waits, and sets a pricing model. Ten business days later the firm has a 22-page spec with three CLINs it can put in front of a contracting officer.
A composite example, not a client.
Next in the sequence
Build PilotA working MVP, a product requirements document you own, a founding-member offer you can use to close the first paying customers, and outreach support toward three signed letters of intent by day 90. The three letters are the target the engagement is aimed at, not a guarantee.
Book a call.
We will confirm fit, scope and the start date on the call. If it is not a fit, we will say so.